Makmal Jaheart

Bonding Moments Start With Oreo

2013, Mondelez Malaysia

FCB Kuala Lumpur
Creative Group Head, Digital
Bonding Moments Start With Oreo for Mondelez Malaysia in 2013

Staying true to its brand belief in keeping the spirit of family bonding alive, Oreo seized the opportunity to bring Malaysian families closer, making sure that every minute spent together mattered. Oreo’s 1,000,000 Minutes of Bonding Moments campaign was a mission to highlight the importance of quality family moments by rallying Malaysians to commit to this cause and were encouraged to pledge to 1,000,000 minutes of family bonding.

Effie Awards