Makmal Jaheart
Beetle Skins
2010, Volkswagen
- Agency
- Tribal DDB
- Role
- Head of Design, Interactive
- Project
- Beetle Skins for Volkswagen in 2010
- Status
- Proposal
- Idea
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To generate hype and upmarket branding, we developed ‘skins’ for the new Volkswagen Beetle. Each ‘skin’ was inspired by a desirable global brand and comes customised for each new Beetle.
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