Facebook Caller ID Hijack
- FCB Kuala Lumpur
- Creative Group Head, Digital
- Facebook Caller ID Hijack for myBurgerLab in 2013
To prevent BurgerLab’s customers from choosing McDonald’s when they felt like having a burger, we developed the ‘Facebook Phone Caller ID Hijack’. Every time someone called McDonald’s delivery service, a message from BurgerLab would appear on the customer’s phone.
- Webby Awards, Adfest Awards, Kancil Awards
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