HyppTunes Music City
2012, Telekom Malaysia
- FCB Kuala Lumpur
- Creative Group Head, Digital & Tech
- HyppTunes Music City for Telekom Malaysia in 2012
Turning emotions at different locations into a mood to buy music.
Introducing the HyppTunes Music City Music Store. It’s an entire city geo-tagged with music playlists. All music lovers had to do was scan the markers placed at their location to launch the Music City web app and they’d immediately have access to the songs on the playlist. Every location was geo-tagged with a different playlist of songs.
- Spikes Awards, Adfest Awards, Kancil Awards
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