Design. Innovate. Lead.
Hi, I’m Maharis Azman – a design leader driven by innovation and purpose.
Work
Strategic Design for Business Growth
I create design solutions that drive business success. By blending creativity with strategy, I help businesses unlock new opportunities and meet evolving customer needs. Explore my work to see how design can fuel your growth.
Inside The Makmal
Motto: Make Things Better
Find out how things work so you can design better ones.
6 July 2024
In the industrial world, UX isn’t just a nice-to-have. It’s the difference between safety and disaster. When we skip good design, we gamble with human lives.
Talk: UX Design & Industrial Workplace Safety
Had the honor of discussing the pivotal role of UX in creating safer industrial workplaces at PETRONAS Digital Day 2023 @ Bintulu, Sarawak #PDD2023. Design with purpose, design for safety!
12 October 2023
Project: Kelas Demokrasi
We collaborated with #KelasDemokrasi, Fahmi Reza’s (@kuasasiswa) initiative, to create a platform that sparks youth interest and promotes unbiased political awareness in Malaysia.
8 August 2023
Work with us: Makmal AI
We’re experimenting with Generative AI to supercharge creativity and streamline design. Smarter workflows, faster results, and endless possibilities. Ready to see what AI can do for you?
18 June 2023
Throwback: Wall of Mischief
As an art director with a history of technological mischief, this collection highlights my work with leading brands, merging creativity and technology to craft bold, innovative marketing experiences.
8 April 2023
Throwback: Old Phones Save Cars (OPSC)
In 2017, we worked on OPSC, a project that transformed unused smartphones into affordable car security systems. This DIY kit helped car owners track their vehicles, receive alerts, and improve security without breaking the bank. A simple, smart, and sustainable solution for everyday protection.
8 April 2023
Work with us: Makmal Commerce
We create custom e-commerce sites that not only connect with your customers but turn visitors into buyers. Let’s build a solution that drives growth and scales your business. Ready to boost conversions?
24 February 2023
Stay experimental, stay curious, keep learning.
Commerce is anywhere your customers happen to be.
Project: Zero Waste Ramadan Food Bazaar
Case study for “HCCF’s Ramadan dan Rakan-Rakan,” a 2020 project launched during the first MCO lockdown. We seized the moment to bring food sustainability into the Ramadan Bazaar experience.
24 October 2022
Throwback: Maybank2u
Back in 2008, we reimagined Maybank2u, Malaysia's top online banking platform. As design lead, I guided the project with a focus on user research, prioritizing usability, accessibility, and scalability. It was a forward-thinking approach for the time, and the fact that "classic mode" remains in use today speaks to its lasting impact.
8 April 2020
Project: EnviroTrack
Air and water pollution remain ongoing challenges. Monitoring ambient quality in industrial areas isn’t easy—but what if it could be? This research paper, prepared for the Department of Environment, is a collaboration with Thunderworks Automation aimed at exploring innovative solutions for more effective monitoring.
18 June 2019
Whatsoever you do, do with all your heart.
#MakeThingsBetter
Articles
Insights on Design, Innovation, and Leadership
Staying Experimental, Keeping Relevant
Design LeadershipWhy Adaptability is the Most Useful Skill Today
24 January 2025Less Tinkering, More Thinking
Design LeadershipWhy Designers Are Shifting from Creation to Curation
9 January 2025Three Ways AI Improves UX for All
AccessibilityAI is expected to greatly improve UX in the future by personalizing, anticipating user needs, enabling new interactions, and making the UX more efficient
2 March 2023The Rise of Co-Pilot AI
Artificial IntelligenceWhy Generative AI is the Perfect Co-Pilot for Your Business
24 February 2023Creative-Tech Mischief
InnovationMisusing Technology for Creative Innovation
31 January 2023The Phantom of The Interface
User ExperienceThe Invisible UX
30 January 2023AI-ntelligence in Action
Artificial IntelligenceElevating CX and BX in Connected Commerce
29 January 2023Embrace The Chaos
InnovationA Designer's Guide to Managing Risk in Innovation
3 January 20235 Ways Brand Innovation Unlocks Growth
Innovation"Innovation is the ability to see change as an opportunity - not a threat." — Steve Jobs
2 January 2023Better Brands with Design Thinking
Brand Experience3 ways design thinking enhances a brand’s competitive edge
23 December 2022Good Design, Better Business
Designing with Creativity, Leading with Purpose
About
With over 20 years in the design industry, I’ve led teams to create digital experiences that not only resonate but also drive meaningful results. As a Creative Director and Head of Design, my focus has been on blending creativity with strategic intent, shaping a culture of innovation that pushes the boundaries of what design can achieve. I believe that good design is good business—it’s the key to driving both user satisfaction and business success.
Every creative decision I make serves a larger goal, whether it’s enhancing user experience, mentoring the next generation of talent, or ensuring our solutions are inclusive and impactful. My passion lies in transforming bold ideas into purposeful outcomes that make a real difference.
Proud to Work With
Recognized for Excellence
